A new set of personalities have sworn in to take the place of the board of officers, governors, and advisers for 2023 for the Subdivision and Housing Developers Association, the largest industry association for housing and urban development in the Philippines.
In a statement, the SHDA management said Arlene Keh was elected as the board chairman, while architect Leonardo Dayao Jr. will serve as the national president to serve the organization for this year.
“We begin 2023 with SHDA being well positioned for significant growth. We pledge to work harder in the year ahead and shall continue to explore uncharted waters and unveil a range of new programs and services. SHDA will continue to produce enduring solutions and partnerships in lighting the way for the future of the housing industry and in helping address the housing backlog of the nation,” Keh said.
Other elected members of the board include lawyer Joy Manaog as First Vice President, engineer Francis Richmond Villegas as Second Vice President; Gena Valerie Chua as corporate secretary; Maya Jazmin Colayco as assistant corporate secretary; Clarissa De Joya as treasurer, Mariano Martinez Jr. as auditor, and Steven Tambunting as a chief marketing officer.
In addition to the leadership are newly elected governors, Rene Ledesma Jr., lawyer Marianne Reyna Lina-Cruz, Kerwin Padua, Renato Tan, Herbert Joseph Tan, and lawyer Mena Ojeda Jr. Regional chapter governors are Dennis Leveriza Jr. for South Luzon, John Paul Dy for Central Luzon, Anthony Noel for Central Visayas, MGen. Rufo De Veyra for Eastern Visayas, Kenneth Tithdas for Negros, Felix Tiu for Panay, Kenneth Yap for Southern Mindanao, and Vivian Vestil for Northern Mindanao.
The organization’s new team of advisers includes Armenia Ballesteros, Ricky Celis, Bansan Choa, Guillermo Choa, Raphael Felix, Jeffrey Ng, Rosie Tsai, and former SHDA chairman George Siy and former National President May Rodriguez.
Serving on SHDA’s standing committee for 2023 will be Strategic Committee, led by lawyer Joy Manaog and engineer Francis Villegas; Marketing Committee, led by Steven Tambunting and Maya Jazmin Colayco; and Administrative and Operational Support Committee, led by architect Leonardo Dayao Jr.
The election of the officers and governors took place on 7 December and 19 December, respectively.
New thrusts
SHDA has outlined several new thrusts for the year, including strengthening relationships with the Department of Human Settlements and Urban Development, activating all SHDA committees to address the concerns and needs of members, a greater focus on regional chapters, and engagement with sponsors and partners.
“To better serve the housing industry, we will strengthen our bonds with DHSUD, Pag-IBIG, and other key shelter agencies and stakeholders to advance our continuing advocacies and objectives in 2023. We will also be activating our committees, regional chapters, and other partners to expand our reach further and enhance engagements,” Dayao said.
The association also plans to conduct research and studies, host study tours and observations, and host the SHDA Galing Awards to recognize outstanding developers in the industry.
With 350 nationwide and eight regional chapters, SHDA members include the country’s top real estate developers’ players and a dynamic national network of small and medium developers. SHDA member developers produce over 80 percent of homes built annually, giving SHDA unparalleled reach amongst Philippine homebuyers.
Established in 1970, SHDA has over 50 years of continued close linkages with its members, government agencies, and allied professionals and is the leading voice in articulating the advocacy of the housing industry in the Philippines.