After much global teasing and online look-see, Suzuki Philippines finally unveiled its most awaited model, the off-roader Jimny at the opening of the 2018 Philippine International Motor Show.
Tagged as the second most improved performing Japanese car brand in the country, Suzuki has had the whole country on its edge while it waited for the arrival of the Jimny. It is a very underrated but fully performing off-road vehicle that can rival the best in its class.
Suzuki’s booth highlights not only how the brand has been growing and evolving but also how its range of innovative vehicles continues to improve to provide the best driving experience now and in the future.
Suzuki’s booth presents how the company continues to upgrade its current vehicle lineup to become future-ready vehicles that are compact yet powerful enough to handle Filipinos’ driving needs, in particular in highly urbanized areas.
“Suzuki has been for several years now an active participant in the Philippine International Motor Show. PIMS has been a strong platform for us to connect with our supporters much more directly and show them how we continue to upgrade the Suzuki vehicles they have loved,” said Shuzo Hoshikura, vice president and general manager of Suzuki Philippines for Automobile, as he shared his excitement for this year’s PIMS.
“This and the clamor of the local motoring fans, we believe that this event is the perfect avenue for the first preview of the soon-to-be-launched Jimny, which has been one of the hot topics in the local and global motoring industry. We want to give our Filipino supporters an opportunity to check it out for themselves here at PIMS ahead of the official launch,” Hoshikura said.
Aside from the 4×4 Jimny 2019, Suzuki also put on display many models such as the new Swift, new Dzire, new Vitara and Ciaz.
Suzuki showcased the special features and functions of the recently launched all-new Dzire and Swift. The new Swift offers improved driving experience with its maneuverability and stand-out character. Its edgier look and upgraded engine performance suit the style and needs of fun-loving millennials.
The new Vitara, 2017 CAGI Car of the Year awardee under the Subcompact Crossover Category, boasts of enhanced driving and safety features. Its stylish design also offers optimum personalization to suit drivers’ diverse tastes and requirements.
The Ciaz, a top-selling Suzuki brand packs an elegant design and spacious interior.
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