ABS-CBN employees brought pride to the company’s nationwide songwriting contest, “Kapamilya Himig Handog,” which bagged the 2022 Silver Quill Awards handed by the International Association of Business Communicators for Asia Pacific.
The project was cited for enabling Kapamilya staff to shine with their own songs.
Its grand finals were held at the ABS-CBN Dolphy Theater in early 2020 before the pandemic.
Significantly, the Silver Quill victory completes a three-peat in IABC’s international, regional, and local awards programs. “Himig Handog” previously bagged a Gold Quill from IABC in New York and a Philippine Quill from IABC Philippines.
It also earned global recognition through an international Gold Quill from the International Association of Business Communicators at the Excellence Gala Night in New York last June.
Another ABS-CBN internal communication campaign, “Act as If You Have the Virus,” won an international Gold Quill from IABC. It was commended for its creative use of arresting imagery and persuasive language to remind employees about the significance of health and safety protocols in the workplace.
Jane Abaday of ABS-CBN Regional won the top prize for her song ‘Kaya Pala.’
“Himig Handog” led to the recording of an album, OPM Fresh Songwriters Series Vol. 1 EP on Star Music featuring popular singer rendering the tilt’s top five winners.
Jane Abaday of ABS-CBN Regional won the top prize for her song “Kaya Pala.” The other winners are Mark Marcos (formerly of Digital Media Division) Michelle Saubon, Christine Estabillo, and Mycah Borja.
Their songs were recorded by Jonah, Maris Racal, Kyla, Trisha Denise, and the duo of Bugoy Drilon and Liezl Garcia.
Adabay was joyful over the EP’s release in July 2021: “I was surprised! I thought hindi na siya ma-re-release because of everything that happened in the company. But I’m really, really happy about it! I stayed up all night to wait for the 12-midnight premiere on YouTube.”
The songs are available on Spotify, Apple Music, Deezer, and Amazon Music.