New-generation real estate unveiled in Pampanga

The Antonio-led Century Properties Group Inc. recently unveiled the third tower of its Resort Residences at Azure North in San Fernando, Pampanga — changing Pampanga’s skyline.

In a sprawling eight-hectare master-planned property, the completed two towers have a total of 1,606 units spread out over each of the two towers’ 29 floors.

Its third, the 27-story Barbados Tower, will add another 820 units. With the ground movement for the building already ongoing, Barbados is set to be completed in December 2025.

Azure North is just an hour and a half drive from Metro Manila and some minutes away from other key Pampanga commercial and residential areas such as Clark, Subic, and more, with its location right where the North Luzon Expressway and J. Abad Santos Avenue intersect.

Residents can feel at home while inside their Azure North units.

Beachside retreat
With the completion of the first phase of the amenity area, residents will soon be able to enjoy the concept of a tropical oasis, a home that gives you a feeling of being on a perpetual summer vacation, drawing inspiration from the Azure Urban Resort Residences in Parañaque City.

The sparkling white sand surrounding the wave pool brings the beachside experience right outside the residents’ doors. In addition to the wave pool, the completion of the first phase of the amenity also includes the clubhouse. With a roof deck, bar, and fully equipped gym, the clubhouse is set as an area where residents can socialize and lounge. It’s appointed with furnishings that reflect the vibe of a tropical vacation destination.

Azure North embodies Century Properties’ vision for new-generation real estate, which addresses the ever-evolving lifestyles of Filipinos.

In Azure North, a well-rounded and holistic lifestyle fit for both work and relaxation is what awaits residents. The amenities are curated for their optimum experience — from the white-sand beach and wave pool that provide an authentic beachside experience, to the clubhouse, which serves as a place to meet other residents and unwind while overlooking the lush surroundings. With the rise of hybrid and work-from-home schemes, residents can feel at home while inside their units and feel like they’re on a getaway once they step away from their condos.

Cooking corner at Azure North.

Accessible Pampanga

According to CPGI president Jose Marco Antonio, they chose Pampanga as the province because it’s highly accessible either through land travel or by air. Clark International Airport is just a few minutes away which means people can reach the province with relative ease. Also known as the Philippines’ culinary capital, Pampanga is filled with rich cuisine and culture, attracting locals and tourists alike.

Apart from this, he said Pampanga’s San Fernando City is one of Central Luzon’s largest and most populous cities and a hub for arts and culture.

With its decades-long tradition of lantern-making, the city is dubbed the Christmas Capital of the Philippines.

Interspersed between streets steeped in tradition are new opportunities cropping up.

Azure North embodies Century Properties’ vision for new-generation real estate.

Business process outsourcing and IT firms are slowly filling the city, providing jobs and new opportunities. It is also close to Clark International Airport.

With the government’s push towards decentralization and decongestion of the overcrowded NCR, Pampanga looks to be one of the emerging centers of economic activity.

“We want this project to be our contribution to Pampanga’s real estate landscape and be another attraction for people to come to the province. As the government pushes for decentralization of economic growth, Century Properties hopes that Azure North serves as a catalyst for people to start moving up North which in turn will help the government achieve their goals,” Antonio said.

Central Luzon itself is proving to be a new growth center, eyed by the Department of Trade and industry as a new logistics hub due to its proximity to many upcoming and under-construction infrastructure works.

The construction of various facilities such as the Central Luzon Link Expressway, the Manila-Clark Railway, and Skyway 3 and the improvement of already existing facilities such as the Clark International Airport are breathing fresh air into the province.

“These projects bring with them an easier commute for the workers and residents while also making the transport of goods quicker. With all the progress happening in the city, The Resort Residences at Azure North has become an ideal residential destination,” Antonio added.

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