Superapp democratizes travel

Born out of a simple aspiration of democratizing travel came AirAsia’s Superapp, the latest online travel agency platform that features flights, hotels, transport and rewards services.

Chureito Pagoda in Japan.
Photograph courtesy
of Unsplash/tian shu Liu

 

“It was very hard for airlines during the pandemic. While everyone was very quiet, our leader Tony Fernandes was able to finish conceptualizing the Superapp. He started it even before the pandemic,” airasia Superapp managing director Ray Berja told Daily Tribune.

The AirAsia Superapp takes the hassle out of booking the best value travel deals and is very useful not only for domestic trips but also international travel. From flights on over 700 airlines, the best accommodation packages, to ride hailing, food, deliveries and more, the app aims to be every traveler’s one-stop shop for all of their preferred travel needs.

The app is partner to over 900,000 hotels across the globe. In the Philippines, it is tied with Megaworld Hotels and Resorts, Hotel 101 Manila, Red Planet Hotels, Berjaya Makati Hotel, Sunlight Hotel Coron and more.

Currently, the Superapp has around 50 million active users. The number continues to grow exponentially in an annual periodical basis.

“It’s for everyone. When we flew our first aircraft in 2001 with our founders, it was to really let everyone fly. Continuing that is a vision and aspiration for everyone to actually travel and go wherever they want to go,” Berja said.

Japan remains the top choice for Filipino travelers, followed by Korea, Bangkok in Thailand, Bali in Indonesia, Kuala Lumpur in Malaysia and Hong Kong.

“Our number of flights are almost on the 100 percent frequency, equivalent to when we were flying before the pandemic. Internationally, we already saw the opening of Korea, Japan, Taiwan and Thailand. China is going down, but we expect to see an increase in the next months or so. We are almost at par with our pre-pandemic level. We are hoping to get back on a strong growth year on year,” Berja said.

The Superapp is nominated as Asia’s Best Travel Booking App at the World Travel Awards. Vote at worldtraveltechawards.com/award/asia-best-travel-booking-app/2023.

“To be vetted across the world’s best is overwhelming, given that we are only on our first year. This nomination is something really close to our hearts,” Berja concluded.

Download the Superapp via App Store for ios, Play Store for android or App Gallery for Huawei.

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